Digital Marketing Specialist

/ EZ Storage/

EZ Storage® began in 1971 with a clear goal: to deliver the best value in self-storage. Today, we operate more than 50 facilities across seven states, consistently providing ultimate quality and service at the lowest prices.  We believe in creating a positive work environment, which is why our employees enjoy regular hours, strong compensation and benefits, and efficient business practices.

Are you a motivated digital advertising professional? We're seeking a full-time, hybrid Pay Per Click (PPC) Digital Marketing Specialist to join our growing team in Fort Worth, TX. In this role, you'll manage and optimize PPC campaigns across Google Ads and social media, with opportunities to expand your marketing expertise within our organization. You'll work closely with senior management and directly contribute to our marketing success.  Responsibilities include:

 

Campaign Management & Execution

  • Plan, develop, and execute PPC campaigns across Google Ads (Search, Display, PMax) and social media (Facebook, Instagram, LinkedIn, X).

  • Manage campaign budgets and ensure efficient spending.

  • Implement pixelation and click ID tracking for ad conversions.

Optimization & Reporting

  • Conduct keyword research and competitor analysis.

  • Develop compelling ad copy and landing page recommendations.

  • Monitor and analyze campaign performance, providing reports and insights on key metrics (CTR, CPC, Conversion Rate, ROI, Keyword Trends).

  • Implement A/B testing strategies for ads, landing pages, and targeting.

  • Boost ROI by aligning PPC with site-specific inventory levels

Continuous Improvement

  • Stay up-to-date with the latest trends and best practices in PPC advertising and digital marketing.

  • Assist with other marketing tasks as needed.

 

The ideal candidate has a Bachelor's or Master's degree in Marketing or a related field with 2 to 5+ years managing Google Ads accounts and Google Search Console, with a strong ability to create effective ads and campaigns for hyper-local facilities. Proficiency in Google Analytics, Microsoft Office Suite (Excel, Word, PowerPoint), and Adobe Creative Suite is essential. This role requires strong analytical, problem-solving, and communication skills (both written and verbal). The successful candidate will be detail-oriented, organized, and capable of managing multiple tasks both independently and as part of a team. Experience with social media advertising platforms (e.g., Facebook Ads Manager) and basic knowledge of SEO principles, desired.

 

We offer a competitive industry wage ($60-65k) and incentive opportunities, plus full benefits. This is a full-time Monday through Friday, 8am to 5pm, hybrid position based in Fort Worth, Texas.  To Apply: please forward your resume to our recruiting resource, Red Seat: EZmarketing@redseat.com. For more information, call Red Seat directly at (952)-893-0020. We will confirm receipt of your resume within two business days. 

 

EZ Storage is an Equal Opportunity Employer